 | Mint - Marketing and Media |
| |
Current Headlines | Most Read | Archives |
|
| |
 |
BMW signs up as London 2012 Olympic sponsor (18 November 01:46) |
| London organizers said BMW will provide about 4,000 vehicles to transport athletes, officials and other members of the Olympic communit |
| |
|
Daimler Abu Dhabi fund to buy Brawn (16 November 10:37) |
| The German company plans to sell its 40% stake in the McLaren team over two years |
| |
|
Left behind the lopsided rule of arm-wrestling (11 November 11:49) |
| National tournaments notwithstanding, arm-wrestling in India still carries the whiff of the schoolyard with it |
| |
|
MCA takes Rs8 cr cover against match disruptions (08 November 11:48) |
| It’s the first time that a cricket association is insuring a match against cancellation owing to such a diverse array of reasons |
| |
|
India-Australia series sees viewers return (06 November 12:41) |
| The high viewership has boosted advertiser interest in the tournament, prompting broadcaster Neo Sports to hike advertising rates by 33% for the remaining matches in the series that ends mid... |
| |
|
Tendulkar extends ODI run record to 17000 (05 November 07:38) |
| Tendulkar achieved the mark during the fifth ODI against Australia when he reached seven runs with a three off pace bowler Ben Hilfenhaus past square-leg in his 435th ODI game |
| |
|
Renault to decide F1 future by end-year (05 November 07:17) |
| Toyota announced on Wednesday it was quitting the sport, less than a year after Japanese rivals Honda pulled out and only days since BMW ran its last race |
| |
|
Singh deals himself in to solve crisis (04 November 11:58) |
| After naming a former civil servant as CEO of the Games organizing committee, the PMO on Wednesday seconded two more bureaucrats to the panel |
| |
|
Toyota to quit Formula One racing report (04 November 10:48) |
| Toyota’s reported withdrawal comes as the auto industry starts to stabilize following a sales crunch in the wake of the financial crisis |
| |
|
Team India set to score high with sponsors (02 November 11:51) |
| BCCI has issued a tender inviting interested firms to put in their bids at the BCCI office in Mumbai between 2 and 24 November |
| |
|
Motor racing-Bridgestone to halt F1 tyre supply (02 November 12:12) |
| Bridgestone’s decision to leave Formula One comes after Japan’s number two carmaker Honda pulled its team out of the sport last December to cut costs |
| |
|
All in the mind (29 October 10:48) |
| Watch runners gear up for the Delhi Half Marathon, which takes place this Sunday |
| |
|
Video Training for the Delhi Half Marathon (29 October 12:27) |
| Watch runners gear up for the Delhi Half Marathon, which takes place this Sunday |
| |
|
Why the restaurant biz just isnt cricket (29 October 12:36) |
| Clearly, the popularity of cricketers, while making them preferred product endorsers, doesn’t guarantee the success of restaurants that seek to leverage their names |
| |
|
The economics of the Games (26 October 08:57) |
| Most scholars see only negative economic benefits to hosting these events |
| |
|
Australia beat India in one-day thriller (25 October 06:25) |
| India needed nine off the last over from Peter Siddle but the paceman bowled accurately, conceding just four runs and clean bowling Harbhajan |
| |
|
Mallya elected in World Motor Sports Council (24 October 01:21) |
| The flamboyant aviation and liquor tycoon was one of the 41 candidates to get the nod for a four-year term on the panel after a poll in Paris yesterday |
| |
|
Festive season takes sparkle out of cricket (22 October 11:30) |
| “It would be ideal to move the tournament (dates), but it won’t be possible because the cricket calendar is all booked up,” BCCI secretary, Niranjan Shah said |
| |
|
India announces $20000 to anti-doping funds ahead of CWG (19 October 12:59) |
| India, in 2007, ratified the International Convention against Doping in Sport, which has been developed by UNESCO. There are 105 other countries signatory to the convention |
| |
|
Jenson Button clinches F1 title in Brazil (19 October 10:09) |
| Button’s triumph gives Britain back-to-back F1 titles for the first time since Graham Hill won in 1968 and Jackie Stewart in 1969 |
| |
|
How to buy an IPL cricketer (10 October 12:43) |
| The econometric instrument correctly picked the four teams in the semi-finals of 2008 and the eventual winner |
| |
|
Poor response to Champions League match (09 October 10:19) |
| Although the tournament still has 25 days to go, experts believe the poor start reflects flailing viewership response towards big-ticket cricket events on TV, with the exception of the India... |
| |
|
Dhoni edges out Tendulkar to claim top celebrity ranking (07 October 10:41) |
| Captaincy skills displayed in Indian Premier League may have helped propel him to the top of the heap |
| |
|
Rio wins right to host the 2016 Olympics (02 October 11:02) |
| In a vote of high drama, the bustling Brazilian carnival city of beaches, mountains and samba beat surprised finalist Madrid, which got a big helping hand from a very influential friend |
| |
|
Gambhir ICC test player of the year Dhoni ODI player (02 October 12:56) |
| The most coveted cricketer of the year award went to Australitn Mitchel Johnson who had a phenomenal year with both the bat and the ball in Test and ODI crickets in the past year |
| |
|
Can ESPN meet its required run rate (01 October 11:46) |
| Media buying agencies and sports industry analysts claim that the broadcaster may find it difficult to recover its investment thanks to dwindling viewer and advertiser interest in its cricke... |
| |
|
India beat West Indies but exit Champions Trophy (01 October 12:16) |
| India failed to advance to the semi-finals from Group A after Australia beat Pakistan |
| |
|
Future Group sees Rs1000 cr revenue from sports biz (28 September 01:28) |
| Future Group’s sharpening focus on retail of sports gear is part of the company’s strategy to become a Rs 25,000-conglomerate within 3-4 years |
| |
|
BCCI academies to unearth new talent to feed cricket calendar (25 September 09:54) |
| The academies will give specialized training to promising youngsters and could feed BCCI’s various upcoming properties |
| |
|
Ramesh Kumar creates history wins bronze in world wrestling (25 September 11:22) |
| Vishambhar Singh was the last Indian wrestler who bagged a freestyle silver medal in 1967 World Championship |
| |
|
BCCI reinstates IMG as promoting agency for Indian Premier League (24 September 09:42) |
| The dispute over fees had come to head last month when IMG presented BCCI with a bill of Rs33 crore for the second season of IPL |
| |
|
One-day cricket match has fewer viewers (24 September 12:48) |
| The TRP rating for 50-over one-day match is lower than the ratings of the inaugural matches of the two recently concluded 20-over tournaments--Indian Premier League and ICC Twenty20 World Cu... |
| |
|
Commonwealth Games Pink Games logo has Delhi architect in a stew (23 September 04:03) |
| The purple-and-pink flourishes will soon appear on bus shelters, Metro stations and even motor rickshaws, in addition to other buildings |
| |
|
Ficci IOA sign MoU to cash in on CWG10 (22 September 05:17) |
| Federation of Indian Chambers of Commerce Industry and Indian Olympic Association join hands to try and use Commonwealth Games to promote India as a business destination |
| |
|
Sports Illustrated to hit Indian newsstands on 5 October (21 September 10:14) |
| Sports Illustrated plans to enter the Indian market with a cover price of Rs100 and compete with the existing sports magazine like Sports Star from the Hindu Group and All Sports from the Es... |
| |
|
Sehwag quits as Delhi Daredevils captain Gambhir to lead (21 September 03:42) |
| Virender Sehwag cited his desire to focus on his batting as the reason for stepping down |
| |
|
Shamed Renault wait to hear fate (20 September 06:38) |
| Renault’s F1 future will be decided in Paris on Monday, on charges that the team ordered Brazilian Nelson Piquet to crash in last year’s Singapore Grand Prix so that Fernando Alonso migh... |
| |
|
Govt reiterates commitment to WADA Code (19 September 01:46) |
| The government and National Anti-Doping Agency stand fully committed to WADA Code including the provisions related to International Standards of Testing and whereabouts clause, the sports mi... |
| |
|
Del Potro ends Federers reign in New York (15 September 09:51) |
| This is the first grand slam title for the 20-year-old Argentine |
| |
|
Del Potro stuns Federer to win US Open (15 September 09:00) |
| This is the first grand slam title for the 20-year-old Argentine |
| |
|
Liverpool seals largest sponsor deal in clubs history (14 September 09:00) |
| Under the Liverpool deal, the bank’s logo and name will replace Carlsberg as the main sponsor on the English Premier League club’s shirt, ending a 17-year relationship with the side |
| |
|
Paes Dlouhy lift US Open mens doubles title (14 September 08:43) |
| Paes and Dlouhy were trailing by a set and break before they launched their fightback to beat third seeds Mahesh Bhupathi and Mark Knowles 3-6 6-3 6-2 |
| |
|
Renault take legal action against Piquets (11 September 03:53) |
| Former Renault driver Nelson Piquet and his father allegedly said that the team rigged a Formula One race by ordering him to crash |
| |
|
Vijender assures India of first world boxing medal (10 September 12:24) |
| The 23-year-old Vijender won India their first Olympic boxing medal in Beijing last year with a bronze performance |
| |
|
Ponting quits Twenty20 internationals (07 September 02:49) |
| Ponting said he would no more feature in Twenty20 Internationals but would complete his contracts with the Kolkata Knight Riders in the Indian Premier League |
| |
|
Pankaj Advani sets up title clash in World Billiards (07 September 11:49) |
| The 2008 IBSF World Billiards Championship, Advani edged past Sitwala 1037-972 in an extremely close match. |
| |
|
Ponting quits Tewnty20 internationals (07 September 11:35) |
| Ponting said he would no more feature in Twenty20 Internationals but would complete his contracts with the Kolkata Knight Riders in the Indian Premier League |
| |
|
Injury fears follow Nadal into last 16 at US Open (07 September 09:39) |
| Third seed Nadal received treatment from a trainer in the third set of a 7-5, 6-4, 6-4 victory over 32nd-ranked countryman Nicolas Almagro and his reluctance to speak about it after the matc... |
| |
|
Giancarlo Fisichella to join Ferrari (03 September 10:09) |
| Ferrari has been anxious to find a better replacement for the injured Felipe Massa after its test driver Luca Badoer qualified last and finished no better than 14th in his first two races si... |
| |
|
Procter Gamble to turn key sponsor for US Olympic team (01 September 06:52) |
| The deal announced on Tuesday comes as a big boost to the US Olympic Committee’s (USOC) efforts to attract sponsors in a recession |
|
