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Fast Company - Strategy
  Current Headlines  |  Most Read  |  Archives 
  Is Your Marketing Strategy a Recipe for Failure? (29 January 09:48)
The Fast Interview: Marketing maven Seth Godin on why it's hard to sell meatballs and why those Bud TV Super Bowl ads fail. Plus two words of advice: Parrot Chow!
  Urban Outfitters (19 January 05:45)
The nonprofit Sweat Equity Enterprises equips firms from Radio Shack to Skechers with product designs and marketing ideas from inner-city youth.
  Scuttling Scut Work (19 January 05:45)
Pfizer devises a new kind of outsourcing--just for the time-wasting parts of your job.
  Yahoo's Rally Cry (19 January 05:45)
The Web portal has scored with its sports site. Does its success point the way to Yahoo's future?
  Resolution or Goal? You make the Call. (19 January 05:45)
  Devil's Food (19 January 05:45)
Big Food wants everything bad to be good for you.
  Lost in the Funhouse (19 January 05:45)
The battle between starchitect Frank Gehry and MIT reveals the widening chasm between design and down-to-earth craft.
  Is Bacteria Fuel the Next Big Thing? (19 January 05:45)
While LS9’s research seems promising, bacteria fuel will have some competition to become the fuel of the future. Here’s a look at how it compares with three other major players among alt...
  Top Jobs of 2008 (18 January 07:44)
What are the top jobs for 2008? FastCompany.com crunched the numbers, spoke to the experts, and came up with the job outlook for 2008 and beyond.
  Tops Jobs 2008: Courting Your Career (18 January 07:44)
Careers expert and author of Courting Your Career, Shawn Graham, tells FastCompany.com how dating and job hunting have more in common than one might think.
  No Child Left Offline (12 January 05:44)
The Fast Interview: MIT Professor Nicholas Negroponte on Intel's "dishonesty" and the long, tough road to the $100 laptop.
  The Wonderful World of Widgets (05 January 05:43)
A sampling of the top widget companies, their offerings, and the businesses benefiting from their services.
  Widgets: From Hype to Hits (05 January 05:43)
Last year, Newsweek predicted that 2007 would be "the year of the widget." This July, developers gathered in New York for Widgetcon, a conference devoted exclusively to widgets. Whether or n...
  Can Green Homes be Mass Produced? (25 December 09:47)
The Fast Interview: Architect Michelle Kaufmann on finding an alternative to endless subdivisions of McMansions.
  Can Russell Simmons Unite the Hip-Hop Community on The Web? (19 December 07:48)
Back in 2000 hip-hop mogul Russell Simmons bankrolled the short-lived hip-hop news, entertainment, and community Website 360hiphop.com. Now he and a group of investors are trying again.
  Inspired By ... (04 December 07:49)
Five brands cited by cofounder Young Lee as influences on Pinkberry.
  The Power of Shape Shifters (04 December 07:49)
Three companies reinvent the paraphernalia of everyday life with an eye on aesthetics, utility--and profits.
  Berry, Berry Ambitious (04 December 07:49)
With help from celeb friends and fancy chairs, the fro-yo chain Pinkberry has whipped up plenty of hype, but can it--and should it--become the Starbucks of soft-serve?
  When There’s a Clear Target, the Right Details are Easier to Find (04 December 07:49)
  Get Back in the Box (04 December 07:49)
How constraints can free your team’s thinking
  To The Moon! (In a Minivan) (04 December 07:49)
How NASA and Lockheed Martin are building a successor to the Space Shuttle--using off-the-shelf technology and plain old pragmatism.
  Trolling Apple’s Patents (27 November 11:44)
Apple is a notoriously secretive company. But it can't hide public filings such as patent applications. Adam L. Penenberg takes a look below at recent examples that may shed light on Steve J...
  All Eyes On Apple (27 November 11:44)
Will the gray light of January cool the world's hottest company?
  What Makes a Product Cool (22 November 07:44)
The Fast Interview: Steve Quartz on neuromarketing – and why iPods are like heroin.
  Why You Should Include a Joker in Every Brainstorming Session (10 November 07:45)
The Fast Interview: John Morreall on the link between humor and innovation, why authoritarian bosses fear humor, and the funniest CEO in America.
  What Paris Hilton Can Teach You About Branding (26 October 03:46)
The Fast Interview: Alex Bogusky, an ad guy who definitely doesn't shy away from controversy.
  After the Virgin Birth (20 October 05:41)
Fred Reid, CEO of the fledgling carrier Virgin America, talks management strategy and explains his beef with airline food.
  Conferences (20 October 05:41)
  The Evolution of Diesel (20 October 05:41)
  Analysis of Paralysis (20 October 05:41)
If your strategy doesn't help employees act, it's not a strategy.
  eBay’s Chaos Theory (20 October 05:41)
With its buyers swamped by a sea of choices-and its growth rate slowing-the online giant gambles on helping shoppers find what they want.
  Facebook is the "It" Company of 2007 (20 October 05:41)
41 million users and growing. The cool spot for coders. The hot place to test a business. The "it" company of 2007.
  Motorhead Messiah (20 October 05:41)
Johnathan Goodwin can get 100 mpg out of a Lincoln Continental, cut emissions by 80%, and double the horsepower. Does the car business have the guts to follow him?
  At Frog, Being Green Isn’t Easy; It’s Essential (20 October 05:41)
Committing to clean design.
  Pulling the Trigger (26 September 09:42)
Often the greatest regret after you fire someone is that you didn't do it earlier -- sometimes it's just better to fire sooner than later.
  Five Trends That Will Transform Society (22 September 03:41)
Author Richard Watson examines emerging patterns and developments and society, politics, science and technology, media and entertainment, and other industries in his book Future Files: A His...
  Why We'll Take Longer Baths in the Future (22 September 03:41)
Prediction is a dangerous game -- the future is never a straight linear extrapolation from the present. Unexpected innovations and events will conspire to trip up the best-laid plans -- but ...
  Spicing Up the Gum Trade (22 September 03:41)
The Wrigley Global Innovation Center is changing the way the venerable candy maker creates products. How a sleek new chew came to be.
  Courting Viewers (22 September 03:41)
Can Steve Koonin save another cable network?
  Business Left Undone (22 September 03:41)
Bill McGuire left UnitedHealth in the wake of an options scandal. While he awaits his fate, he refocuses on his great passion: reforming health care.
  The Future Earth Diet (22 September 03:41)
Bon Appétit Management Co.'s latest initiative in the 400-plus corporate cafés it manages is a low-carbon diet. The plan aims to minimize the carbon footprint of Bamco's food-s...
  Streamlining HP (22 September 03:41)
Sam Lucente's business is corporate design. Persuasion is his game.
  Did the Web Help Kanye Outsell 50 Cent? (21 September 03:41)
No one really believed that 50 Cent would stop recording if Kanye West outsold him, did they? Some wanted it to be true though, as was witnessed when this latest hip-hop rivalry played out h...
  Seven Questions with the 4-Hour Workweek Evangelist (15 September 03:43)
We've all heard it's better to work smarter, not harder. According to author Timothy Ferriss, the real secret is figuring out how to barely work at all.
  The Social Networking Guide for Newbies (15 September 03:43)
Don't be left behind. Everybody's doing it: politicians, kids, moms, rock stars, even granny.
  How An Independently Owned African-American Circus Made It To The Big Top (15 September 03:43)
With Nintendo, MTV, and MySpace all competing for the attention of America's youth, along comes a live show like UniverSoul Circus that tries to set them free with its unique re-imagining of...
  The Future of Air Travel (12 September 03:57)
Get expert insights from Robert Buckman, Director of airline distribution strategy for Amadeus, on how air travel has changed, what trends are catching on, and what changes travelers can con...
  Out of the Bedroom and Into the Office (11 September 03:53)
Sleep doesn’t have to be the new sex, and workplace productivity really doesn’t have to suffer because of tired employees. With napping devices like the EnergyPod, employees can now comb...
  The Short, Shady History of Hollywood South (18 August 03:38)
One New Orleans industry survived Katrina: its booming film business. Now the lawsuits are flying, and the old rot is setting in fast. Another sad tale from the city that just can't stop its...
  The Inevitability Of $300 Socks (18 August 03:38)
How ideas pave the way for products.
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